Wes Ball: Why selling sub–prime mortgages worked so well
October 28, 2008 by Miki Saxon
By Wes Ball. Wes is a strategic innovation consultant and author of The Alpha Factor – a revolutionary new look at what really creates market dominance and self-sustaining success (Westlyn Publishing, 2008) and writes for Leadership turn every Tuesday. See all his posts here. Wes can be reached at www.ballgroup.com.
Is there really a lending problem? I know several people who doubt it.
One is a local car dealer. He was almost dazed as he related a story to me about selling a used car to a woman who had a bankruptcy five years ago. He sold her a nice car for $27,000. …read more