Yahoo and Microsoft—dot com meets Internet idiot
Logo courtesy of David Armano by way of AbleBrains
To a great extent, mergers succeed or fail based on cultural compatibility and leadership’s ability to integrate the two cultures.”…at least 60 percent of all mergers fail to achieve their goals, according to research by consulting firm Oyster International. That’s partly because leaders fail to recognize that people issues are just as important as market synergies, says Mark Williams, a Bethesda, Maryland-based organizational psychologist and author of Fit In! The Unofficial Guide to Corporate Culture. “ The informal cultural issues that can sink the merger are often underwater and underground,” Williams says.
According to three Booz Allen Hamilton experts writing for HBS Working Knowledge there are Nine Sins that can cause a merger to fail and although it’s way down in seventh place it’s the one that everyone is talking about.
Sin number seven: cultural disconnect
Bringing disparate groups of people together as one company takes real work and represents an effort that is often largely overlooked. Culture change management is not indulgent; it is a critical aspect of any transaction. However, simply acknowledging the issue or handing it off to specialists is not enough. Management must set a vision, align leadership around it, and hold substantive events to give employees a chance to participate. Detailed actions and well articulated expectations of behavior connect the culture plan to the business goals.
Nothing I’ve ever read leads me to think that Steve Balmer is going to show any great sensitivity on this issue let alone work on it personally—after all, he has really important stuff to do.
But to some, the more discord the better—the headhunters in the Valley and Kirkland are drooling and I doubt that Google is shedding any tears over the the bad cultural match.
Of course, there’s always a chance that they won’t screw it up.
I love Steve’s final comment over at AbleBrains, “On the flip side, I hear that Microsoft employees are pretty bored and bordering on complacent these days and things over at Yahoo are downright depressing. Maybe such a deal might actually get both engineering teams energized and ready to fight the fight against Google! Now that would be a fight I’d pay to watch. Hell, I’d want to get into the middle of it!”
Steve’s right. It’ll be better than anything Hollywood could come up with and a lot more fun (and interesting) than the upcoming election.
What do you think will happen if the cultures come together?
Your comments—priceless
Don’t miss a post, subscribe via RSS or EMAIL
Related Stories
POSTED IN: About leadership, Communication, Culture, Followers


2 opinions for Yahoo and Microsoft—dot com meets Internet idiot
Luke
Feb 4, 2008 at 7:10 am
My only fear is that Msoft will some how find a way to make the UI between Yahoo and MSN worse than it already is. It was cool back in the late 90’s to have an uber-confusing and huge front page, but neither seems to be able to catch on to modern web design and go with useful simplicity. Oh, well. Maybe the merger will help Google to continue to be innovative in the computing world.
Miki Saxon
Feb 4, 2008 at 10:57 am
Luke, based on Vista’s simplicity a worse UI is practically guaranteed. What is a long way from happening is the actual merger because of antitrust issues. And even if it passes muster in the wimpy US, the European union isn’t likely to roll over.
Have an opinion? Leave a comment: